Design Management organizes the design process at a corporate level. In other words, there is no Design Management without business, people, and processes. It is the synergy and collaboration between business objective and design value to drive competitive advantage. In order to create an environment of innovation; a lot of businesses has over the years incorporated design as a management process all through the organization. According to DMI (Design Management Institute), “Design management encompasses the ongoing processes, business decisions, and strategies that enable innovation and create effectively-designed products, services, communications, environments, and brands that enhance our quality of life and provide organizational success”.
Here are a few top tweets on #DesignManagement compiled by us.
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